After The Click — operations

The operations behind a sales team that actually scales.

After The Click is an operations consultancy for sales-led businesses with 3 to 10 reps. I map, design and build the processes, systems and handoffs that run your business from "new lead" to "signed client" to "onboarded customer."

Your reps get to sell instead of fighting their tools. Your team runs on documented processes instead of memory. And you stop being the system holding it all together.

Book an operations discovery callFree, 30 minutes

What changes when your operations work

Every lead gets worked

Routing, follow-up and reminders run automatically, so speed to lead doesn't depend on who happened to check their inbox.

Deals move without chasing

Contracts go out from the CRM in a few clicks, client details fill in on their own, and nothing sits in someone's drafts.

You can see the whole operation

Calls, conversations and deal stages live in one place, so you can coach your reps and forecast revenue without chasing anyone for updates.

Your marketing is working.

What happens after the click is where sales get lost.

If you've grown to a small sales team and you're still the one holding it together, this probably sounds familiar:

  • Follow-up depends on who remembers, and hot leads go cold overnight
  • Reps text clients from personal phones, so the conversation leaves when they do
  • Contracts get built by hand and stall in someone's inbox
  • Call notes and recordings live in five different places
  • Your CRM is either a mess or a place nobody actually updates
  • Every new rep you hire means more chaos, not more revenue
  • You're still answering "where's this deal at?" yourself, sometimes while selling too

None of that is a people problem. It's an operations problem.What worked with two reps breaks at five. More leads and more training won't fix it. The system has to change.

I work across the full operation, from first lead to delivery:

  • CRM and pipeline design that matches how your team actually sells.
  • Lead routing and follow-up automation so nothing waits on a person to remember.
  • Sales communication, including business texting and company phones tied to your CRM.
  • Contracts and e-signature sent straight from a lead record, with client-editable fields.
  • Call recording and reporting that gives you real visibility into rep activity.
  • Sales-to-onboarding handoff so new clients don't feel the gap between "sold" and "served."
  • Process mapping and SOPs so the way your team works is written down, repeatable and trainable.
  • Tech stack cleanup to cut overlapping tools and connect the ones you keep.

That's where After The Click comes in.

I'm an operations consultant who specializes in sales-led businesses. I find where deals, data and clients slip through the cracks, then build clean, scalable operations your team will actually use.

At 3 to 10 reps you need someone who owns operations, but not a full-time hire. That's the role I fill.

Talk through your operations

Here's how it works

  1. 1

    Discovery call

    A free 30-minute call to hear how your team sells today, what tools you're using, and where things feel stuck. If it's a fit, we'll scope your audit.

  2. 2

    Operations Audit and Roadmap

    A deep dive into how your business runs today, from first lead to signed contract to onboarded client. You'll get an After The Click™ Roadmap that shows:

    • Your process as it really runs today, mapped end to end
    • Where leads, deals and data are leaking
    • The highest-impact fixes, in the order to make them

    It's yours to keep, whether we build it together or not.

  3. 3

    Build and implement

    I build the system the Roadmap calls for:

    • CRM pipelines, routing and follow-up automation
    • Integrations between your CRM, contracts, phones and reporting
    • Dashboards that show rep activity and pipeline health
    • Onboarding workflows that pick up the moment a deal closes
  4. 4

    Hand-off and ongoing support

    Your team gets training and written SOPs, including how to onboard the next rep you hire, so they can run it without me. If you want an operations partner as you grow, I offer ongoing monthly support.

    You walk away with operations that scale with your team instead of breaking under it.

What this looks like in practice

A few recent projects with sales-led teams.

Contracts from the CRM

Reps were building contracts by hand outside the CRM.

Now they send contracts straight from a lead form, with key fields the client completes and signs electronically.

Company phones for the sales team

Client conversations lived on reps' personal phones.

A company phone rollout with business texting tied to the CRM, so every conversation stays with the company.

Call visibility for managers

Call recordings were scattered and hard to review.

Recordings now sync automatically into reporting, so leadership can review rep calls without chasing anyone.

Clarissa Grant, founder of After The Click

Why me?

Hi, I'm Clarissa Grant.

My background is in sales operations, and I help small, growing sales teams close more of the leads they're already getting by fixing what happens after the click.

Most sales teams I work with don't have a lead problem. They have an operations problem.

Marketing brings people in. Reps do their best to follow up. The owner wants numbers nobody can easily pull. And somewhere between the first call and the signed contract, deals are being lost.

Over the last decade, I've worked across marketing, sales and operations, inside agencies, high-growth businesses and sales teams, and I kept seeing the same pattern: the team grows faster than the systems behind it.

That's where After The Click was born.

My role isn't to hand you another sales script or funnel idea. It's to connect the pieces you already have, your leads, your reps, your tools and your handoff to delivery, into one clean operation that closes more and leaks less.

When we work together, you get:

  • A clear picture of how your sales process really runs
  • Systems your reps use because they make the job easier
  • Reporting you can actually make decisions from
  • Documented processes your team can follow without you
  • Operations that are ready for rep number 6, and number 10

If you're adding reps faster than your systems can keep up, let's talk.

Book your operations discovery call

After The Click™

Operations for sales teams that have outgrown their back end.

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